The outline of the brief was to make Boost the energy drink of choice for a new consumer sector. Focusing on the redesign of the label and then the promotion.
BOOST: Age range 20-25 females.
New Boost Smoothie flavour: as the current smoothies aren’t advertised in the UK.
OUTCOMES:
-1 A3 Poster
-‘On the go’ bottle label
-Small prototype for a smoothies box to sell in supermarkets
No comments:
Post a Comment